my name is josh idol and i am a full time commercial and editorial photographer. i started tidal in 2012 because i love telling stories about the outdoors. the things you see when you stake out a skiff on the edge of a flat just before sunset. or the things that you feel when you watch dawn approach from a boat blind in the dead of winter. it’s the reason i picked up a camera over a decade ago and i believe that there is value in connecting people with wild places.

this site is full of my work from those wild places. i love working with brands that share my passion for the outdoors. if you’re interested in working with me or accessing my stock work, send me a message below. thanks